From TEDx Boston via the Guardian:
How does cancer know it's cancer?
This is the question that cancer researcher, Jay Bradner and his colleagues have focused on in their research, and they think they may have found the answer: a molecule, which they call JQ1. But unlike the corporatocracy and its minions, which operate in secrecy, Dr Bradner and his colleagues chose to do something different. Engaging in an enlightened social experiment, they shared the news of this molecule by publishing their findings -- and they mailed samples to 40 other labs to work with. In short, they open-sourced the information about this molecule and they crowd-sourced the testing and research.
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