Hooray for Nollywood!

In the Guardian:

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A new festival, Nollywood Now, takes place in London from 6-12 October and is the first major event to celebrate the second largest film industry in the world. Its chief aim is to draw wider attention to the success and popularity the films enjoy across Europe, and particularly the UK.
Nollywood makes about 2,400 films per year, putting it ahead of the US, but behind India, according to a Unesco report last year. Nigerian film-makers tend to operate in a fast and furious manner; shoots rarely last longer than two weeks, cheap digital equipment is almost always used and the average budget is about $15,000 (£9,664). The finished products often bypass cinemas altogether and are instead sold directly to the "man on the street" for about $1.50 (£1). Most films shift between 25,000 and 50,000 copies globally – although a blockbuster can easily sell up to 200,000.

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