The problem:
His award winning solution:There are 3.1 million official connections of water pump sets in Maharashtra alone. The all-India figure is more than 1 billion. While farmers didn’t mind too much with the drill of walking up to the farm to switch on their motor pump sets and then head back home, I found that there was a strong resistance to walk back all the way to the farm to switch off their pump sets. A lot of water and electricity would be wasted. A 5 HP motor which wastes 4 to 5 hours of water daily not only consumes upto 1000 litres per day, but also results in soil erosion which decreases the yield… And then in that 15 day period for me, I decided, ‘Yes. This is my career and I am going to make my career in irrigation automation. That’s all.’ This was in 1991.
For about 9 months, I was not having any bread and butter at all. Me, my wife and my two kids… I was driven out of the house by the house owner and really came on the road in 2002. I was unable to fuel my innovations anymore. Sustainability was totally finished. But (at the time) thanks to mobile phone technology, one fine morning of Ganesh Chaturthi in 2003, I thought to myself, ‘why do I have to go for these licenses? Why can’t I try the same technology by using wireless connectivity of the mobile phone? I immediately tried the same technology with wireless connectivity of the mobile and surprisingly, I can tell you within 15 minutes, I got the result using the bulky Motorolla T 180 mobile ha ha ha! So instead of investing in a license, I piggy-backed on the wireless connectivity of the mobile phone. And since the day was Ganesh chaturthi, I chose the name of my service as ‘Ganesh’ which over time was changed to ‘Nano Ganesh,’ as the mobile phones kept getting smaller in size.More here
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