Tuesday, July 13, 2010

Homeboyz Animation

In Africa Report, Clar Ni Chonghail reports on the breakthrough animation success of Homeboyz Entertainment:
Myke Rabar’s phone rings. “Excuse me,” he says, “that’s going to happen a lot.” And it does. Rabar’s Homeboyz Entertainment has just broken into the animation big time with Tinga Tinga Tales, a co-production with the UK’s Tiger Aspect Productions. The 52-episode series was launched on the BBC’s pre-school channel CBeebies in February and has also been sold to Playhouse Disney.
For an animation company, it does not come much bigger than this. The news is even more surprising because the outfit is based in Kenya, a newcomer to the animation scene compared with heavyweights like South Africa and Egypt. People in the business hope the country can build on its success to exploit opportunities in a digital world where movies like Avatar are redefining entertainment
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