Wednesday, October 07, 2009

The Emergence of African Fashion Magazines

The NYTimes reports:
In the wealthy neighborhoods of Lagos, Nigeria; Nairobi, Kenya; Luanda, Angola; Dakar, Senegal; and the like, ladies of leisure, successful businesswomen and middle-income housewives make up an attractive demographic that, in the past, relied on international fashion magazines for style and beauty information.
But in the last few years, while Condé Nast, Hearst and Hachette Filipacchi were expanding throughout Asia, Eastern Europe and the Middle East, a handful of African publishers were busy staking claims to this publishing territory. A result has been a series of new glossies, like Arise, HauTe, Helm and True Love, that put an African spin on fashion.
More here
Image from Haute Magazine

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